Footwear etc. and the ALS Ice Bucket Challenge

Ice Bucket Challenge

Footwear etc. was recently challenged by one of the companies it works with, GoDataFeed.com, to participate in the ALS Ice Bucket Challenge. We are happy to be called out to help this incredibly worthwhile charity, but have a huge constraint: here in California, we are experiencing a severe drought. Therefore, we cannot in good conscience advocate the potential waste of water by having any of our employees dump buckets of water over their heads (although it would have been great fun to watch!).

But we DO want to help. Therefore, we are making a donation to the ALS Association.  We also want to contribute to local charities, so we are making a donation to Sunnyvale Community Services, which supports low income families and senior citizens here in the city of our company headquarters. And since we’re a shoe company, we’re making a donation to soles4souls.org – no individual should ever have to go without shoes because of lack of money. We feel very strongly about giving back to the community and helping support these valuable organizations.

If you’d like to donate to these worthy groups, click on the following:

als-association-logo-2sole4soulssunnyvale community services

 

 

 

And if you want to see celebrities doing the ice bucket challenge, go to www.ice-bucket-challenge.org.

Keeping Your Feet Soft and Smooth

Gilden Tree Crystals

It’s easy to ignore how your feet look during the cold-weather months when you hide your feet in your shoes. But during warm weather, sandals keep your feet visible. If you want to keep your feet looking their best, you don’t have to have weekly pedicures. There are some procedures you can do at home to keep your feet looking and feeling their best, while spending minimal amounts of money on products. With a little care, you can greatly improve the health of your skin!

First, keep your feet clean. Wash your feet daily with a gentle soap, and dry them carefully. This is especially important for diabetics, or anyone with sensitive feet. One product that is great for diabetics as well as anyone else is the PediFix Diabetic Defense Daily Therapy Foot Wash. This outstanding product can be used every day, is gentle on the skin, and helps protect the skin from skin infections. If you have Athlete’s Foot, a product that can be very helpful is PediFix’s Funga Soap. Using this soap can help relieve itching and discomfort from Athlete’s foot, and helps soothe the skin.

It is easy to build up skin cells on your heels, and areas of your feet that rub against your shoes. Soaking your feet in a product such as Gilden Tree’s Revitalizing Foot Soak Crystals can help soften and moisturize your feet. This product contains sea salt as well as epsom salts, which are known to be helpful ingredients for your feet. It even helps detoxify your body!

Once you soak your feet, exfoliate that old, dry skin. You can use a pumice stone, or the Silk Feet Foot Exfoliator from PediFix. Get rid of that rough skin that looks unsightly, and can even catch on socks!

Once you have your feet smooth and exfoliated (or even if you haven’t exfoliated them), you need to moisturize them. There are a variety of products that can help keep your skin soft and smooth as they moisturize, such as the PediFix Deep Healing Foot Cream. This non-greasy cream adds vital nutrients to the skin, and you can feel a difference after even just one application! It can even help soften hard skin, like that which forms on your heels. The bonus perk is that it is gentle enough even for diabetics.

If you like aromatherapy, you’ll love the Foot Petals Pedi Fume Cooling Gel. It’s also designed to moisturize your feet, as well as provide cooling properties. It smells like vanilla and lavender, two scents that can help you relax. It also contains tea tree oil and cardamom, which help disinfect your feet and reduce odor. This gel goes on cool and helps your feet feel refreshed.

Sometimes wearing a sock with a moisturizer at night can be very helpful for keeping your feet hydrated and soft. You could put lotion or cream on your feet and then wear a sock to bed, or you could use a product like the Ralyn Night Care Gel Heel Sock. This product applies mineral oil directly to your heels, which softens tough skin. Use this product up to 3 times a week; it can make a huge difference in how your heels feel!

These are just a few products available to help make your feet feel soft and smooth. Check them out at footwearetc.com!

 

How to Stretch Leather Shoes

Shoe Stretcher

We’ve all been there. You go and get some great new shoes, and after you wear them a couple of times, you realize that they are too tight. What can you do? You can stretch them out. How do you do this? You have a bunch of options.

One option is take the shoes to a professional. Any good shoemaker has a machine that will stretch your shoes. Just be sure to tell him exactly where the shoe feels tight so that the stretch can be customized for you. This generally takes a day or so and the cost is fairly minimal.

If you want to try to stretch your shoes at home, there are a variety of procedures you can follow. Try any of the following:

Invest in some shoe stretchers. This can be a cost-effective measure if your feet tend to swell and you experience this problem frequently. There are several options available at footwearetc.com, such as the Four Seasons Professional Shoe Stretcher.

Wear the shoes around the house for a few days. Gradual stretching over time can sometimes make a difference. If your feet get uncomfortable, take the shoes off. This procedure might be enough to make a difference so that you can wear the shoes more often/out of the house.

Stuff the shoes with socks, and leave the socks in the shoes for a few days, or at a minimum overnight. You may notice a difference even within a day.

Heat the shoes. That’s right, heat them. Put your feet in the shoes, and then aim a hair dryer set to high heat on the spots that feel tight. Keep the heat on for 20-30 seconds, and remove your shoes from your feet once the shoes have cooled. This will loosen up the leather. You might also want to add a leather conditioner to the shoe after you complete the process, to restore any moisture you’ve depleted in the shoe.

Freeze the shoes. For shoes made of materials like canvas, you can put the entire shoe in the freezer. Why does freezing work? Water expands as it freezes. If you get your shoe wet and then put it in the freezer, the water will cause the shoe to expand. Once you take it out of the freezer and let it dry, your shoe should fit more loosely.

For leather shoes, do *not* put the entire shoe in the freezer. Instead, partially fill baggie with water and freeze that. Then insert the baggie (I would double bag anything containing water) into your shoes. Once the water thaws, remove the bag from the shoes and try them on. Do not try this method with expensive shoes!

Of course the best way to have proper fitting shoes is to make sure you get the correct size in the first place. Allow for some foot swelling when you make your purchases, particularly if you are buying a pair of heels or a pair of athletic shoes. Also consider shoes that stretch naturally, like those with elastic goring, or are completely stretchy such as Arcopedico shoes or Rock Spring shoes. Getting the footwear to fit correctly in the first place can alleviate the hassle of trying to stretch them out later.

The New MBT Shoes are Here!

MBT Hani

At long last, the new MBT shoes for Fall have arrived! These models have been greatly anticipated by customers, and these styles are sure to please! Customers with Plantar Fasciitis are especially looking forward to trying out these new styles. Let’s take a look at some of the new and exciting offerings now available for purchase:

Kesho Mary Jane – not exactly a new model, but new colors are available. It runs true to size, and if you have a wide foot, order 1 size up. This is one of the rare models that actually works well with wide feet. It’s a really versatile shoe, and looks great for the office as well as casual outings.

Kisiwa Chelsea 2 – at last, another bootie! It’s a slip-on style; the straps are purely decorative. But it’s adorable for the cool weather, and lends itself well to the workplace, dining out, or going out with friends. The straps may be decorative, but the elastic goring on the sides of the boot make the shoe easy to get on and off. The Kisiwa Chelsea 2 also runs true to size.

Afiya Lace or Slip On – this phenomenal athletic-style shoe is one of the best looking I’ve seen in a long time! It’s available in a variety of colors, including Scuba Blue, Navy/Lime Green, and my personal favorite: Pink/Dark Purple. The slip-on version is available in red/white or blue/lime. You’ll love walking and exercising in these shoes; not only do they look great, but the rocker sole will make the endeavor seem easy!

Pata – this is a great walking shoe that comes in a wide variety of colors. You can get it with a leather upper, a split-leather upper, or a nubuck upper, giving you many options for your wardrobe! This model runs true to size, and slightly narrow. If you are a half size, you might want to try a size up to see if it works better for you (it did for me). I think this style is incredibly versatile, see if you agree!

Hani – the ultimate dressy, “ballerina flat-style” shoe, but with MBT’s patented rocker sole. You can wear this shoe with dresses or with jeans, it’s THAT versatile. If you’ve been waiting for another shoe with uses like that of the Kianga, this is that shoe. But also like the Kianga, this shoe runs a full size LARGE. Really. Order down.

Elea 2 – another beautiful slip-on shoe. I particularly like to wear this shoe with slacks. I like the elegant design, it can go with anything! It’s true to size, but if you plan to wear thick socks, go up 1/2 a size.

Bititi – this elegant tall boot is great for cooler weather. The rich leather upper feels luxurious, and the rocker sole enables you to use this as a walking boot! It’s also really handy to have removable insoles, so if you need to add an orthotic, this boot allows you to do so! Just remember to measure your calves; the calf circumference of the boot is 15″.

Hanuni – you can never have too many sandals, and this one is highly adjustable. Available in red or black, let the Hanuni complement your wardrobe! I love the fact that the three hook and loop straps give you a custom fit. It’s also true to size, so be sure to order accurately.

These are just some of the new options available from MBT that are now available at footwearetc.com. What looks good to you?

 

What’s in Your Bag? INSTAGRAM CONTEST OFFICIAL RULES

instagram-contest-8-15-14b

NO PURCHASE NECESSARY.   A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING.

1. Eligibility:Limit one (1) entry per person per day.

Open to legal residents of the 50 United States who have reached the age of 18.  Employees of Footwear etc., its parents, affiliates and subsidiaries, participating advertising and promotion agencies, and prize suppliers (and members of their immediate family and/or those living in the same of household of each such employee) are not eligible.  The Contest is subject to all applicable federal, state, and local laws and regulations and is void where prohibited.

2. Sponsor: Footwear etc. 273 N. Mathilda Ave Sunnyvale, CA 94086

3. Agreement to Official Rules: Participation in this Contest constitutes entrant’s full and unconditional agreement to these Official Rules and Sponsor’s and Administrator’s decisions, which are final and binding in all matters related to this Contest. Winning the prize is contingent upon fulfilling all requirements set forth herein.

4. Timing: The Contest begins on August 18, 2014 at 12:00 a.m. Pacific Standard Time (“PST”), ends on September 3, 2014 at 11:59 p.m. PST (the “Contest Period”). Administrator’s computer is the official time-keeping device for the Contest.

5. How to Enter:

a. To enter the Contest, send Footwear etc. a private message on Facebook titled “What’s in Your Bag Contest” containing your full legal name, valid email address, mailing address, and phone number.

b. During the Contest, use the Instagram application on your mobile device to post one (1) original photo of yourfavorite purse, briefcase, tote, or messenger bag including the top 5 essentials you carry and how you style it (your “Submission”). You must first follow “@footwearetc” on Facebook and Instagram. Then, upload your Submission and include the tag #FootwearetcWhatsInYourBag in the “caption” field. Any Submission that does not include the tag #FootwearetcWhatsInYourBag will not be considered for entry into the Contest. Posting a photo on Instagram requires a mobile device and therefore message and data rates may apply.

6. Guidelines and Restrictions: By uploading your Submission, you agree that your Submission conforms to the Photo Guidelines, Content Restrictions, Limit, and Permissions, as defined below (collectively, the “Guidelines and Restrictions”) and that Sponsor, in its sole discretion, may disqualify you from the Contest if it believes that your Submission fails to conform to the Guidelines and Restrictions.

 Photo Guidelines:

 The Submission must be in a format acceptable for Instagram;
 The Submission must be uploaded to Instagram with the tag, #footwearetcwhatsinyourbag;
 The Submission cannot have been submitted previously in a promotion of any kind; and
 The Submission must comply with Instagram’s terms of use

 Content Restrictions:

 The Submission must not contain material that violates or infringes another’s rights, including but not limited to privacy, publicity or intellectual property rights, or that constitutes copyright infringement;
 The Submission must not disparage Sponsor, Administrator or any other person or party affiliated with the Contest;
 The Submission must not contain brand names or trademarks other than those owned by Sponsor, which entrant has a limited license to use to incorporate in his/her Submission in this Contest;
 The Submission must not contain images or artwork not created by entrant;
 The Submission must not contain material that is inappropriate, indecent, obscene, hateful, tortious, defamatory, slanderous or libelous;
 The Submission must not contain material that promotes bigotry, racism, hatred or harm against any group or individual or promotes discrimination based on race, gender, religion, nationality, disability, sexual orientation or age; and
 The Submission must not contain material that is unlawful, in violation of or contrary to the laws or regulations in any state where Submission is created.

Limit: Each entrant may upload (1) one Submission per day.  Submissions received from any person or email address in excess of the stated limit will be void. Submissions generated by script, macro or other automated means are void.

Permissions: Entrant must have permission from all individuals that appear in the Submission (if any) to use their name and likeness in the Submission and to grant the rights set forth herein. If requested, entrant must be able to provide such permissions in a form acceptable to Sponsor.

7. Grant of License: Uploading a Submission constitutes entrant’s consent to give Sponsor a royalty-free, irrevocable, perpetual, non-exclusive license to use, reproduce, modify, publish, create derivative works from, and display such submissions in whole or in part, on a worldwide basis, and to incorporate it into other works, in any form, media or technology now known or later developed, including for promotional or marketing purposes. If requested, entrant will sign any documentation that may be required for Sponsor or its designees to make use of the non-exclusive rights entrant is granting to use the Submission. Released Parties (as defined in Section 11, below) are not responsible for lost, late, stolen, damaged, incomplete, invalid, un-intelligible, garbled, delayed or misdirected Submissions; all of which will be void. In the event of a dispute as to any Submission, the authorized account holder of the email address used to register will be deemed to be the entrant and must comply with these Official Rules. The “authorized account holder” is the natural person assigned an email address by an Internet access provider, online service provider or other organization responsible for assigning email addresses for the domain associated with the submitted address. Each entrant may be required to show proof of being an authorized account holder.

8. Winner Determination: (2) Two $25 Footwear etc. Gift Card will be given on or around each Friday during the Contest Period, for a total of (4) Four $25 Footwear etc. Gift Cards.  (1) One pair of shoes valuing up to $200 will be given to the Grand Prize Winner on or around September 4, 2014 (to be redeemed at any Footwear etc. retail store within the US and online at www.footwearetc.com).  All winners will be randomly selected from all eligible entries.

9. Winner Requirements: All potential winners will be notified via Facebook message.  The first (2) two potential winners will be notified on or around Friday, August 22.  The second (2) two potential winners will be notified on or around Friday, August 29.   The potential Grand Prize Winner will be notified on or around Thursday, September 4.  All potential winners must respond via Facebook message within seventy-two (72) hours of receiving a win notification message to complete an online prize fulfillment form.  If any potential winner of a Prize cannot be contacted within seventy-two (72) hours of win notification or provide any other requested information within the required time period (if applicable), or the prize is returned as undeliverable, potential winner forfeits the prize. If a potential winner is disqualified for any reason, the prize may be awarded to a runner-up determined by the Sponsor’s sole discretion. Only two (2) alternate winners may be determined, after which the Prize will remain un-awarded.  Acceptance of any prize shall constitute and signify each winner’s agreement and consent that Sponsor and its designees may use each winner’s name, city, state, likeness, photo, Submission and/or prize information in connection with the Contest for promotional, advertising or other purposes, worldwide, in any and all media now known or hereafter devised, including the Internet, without limitation and without further payment, notification, permission or other consideration, except where prohibited by law. Without limiting the generality of these Official Rules, the winners shall irrevocably grant, transfer, convey and assign to Sponsor the entirety of the rights in and to the Submission and all renewals and extensions of copyright, and the right to secure copyright registrations thereto in perpetuity including, without limitation, the rights to use the Submission for any and all purposes in any and all media whether now known or hereafter developed, on a worldwide basis, in perpetuity. The winners accept and acknowledge that Sponsor shall not be obligated to use the Submission and that Sponsor in its sole discretion shall have the right to refrain from using the Submission. Sponsor shall not incur any liability whatsoever to the extent Sponsor chooses to refrain from any exploitation of its rights hereunder. Each winner will indemnify Sponsor, Released Parties (as defined in Section 11, below) and any licensee of Sponsor against all claims, damages, liabilities, and expenses (including reasonable counsel fees and legal expenses) arising out of any breach of these terms.

10. Prizes: 5 TOTAL PRIZES: (4) Four $25 Footwear etc. Gift Cards Approximate Retail Value: $25 each, (1) One pair of shoes valuing up to $200.  Terms and conditions of gift cards apply. Prizes are non-transferable and no substitution will be made except as provided herein at the Sponsor’s sole discretion. Sponsor reserves the right to substitute the prize for one of equal or greater value if the designated prize should become unavailable for any reason. Winner is responsible for all taxes and fees associated with prize receipt and/or use. Limit: One (1) Prize per person.

11. Release: By receipt of any prize, winner agrees to release and hold harmless the Sponsor, Instagram, LLC, Administrator and their respective parent companies, subsidiaries, affiliates, suppliers, distributors, advertising/promotion agencies, and prize suppliers, and each of their respective parent companies and each such company’s officers, directors, employees and agents (collectively, the “Released Parties”) from and against any claim or cause of action, including, but not limited to, personal injury, death, or damage to or loss of property, arising out of participation in the Contest or receipt or use or misuse of any prize.

12. General Conditions: Sponsor reserves the right to cancel, suspend and/or modify the Contest, or any part of it, if any fraud, technical failures, human error or any other factor impairs the integrity or proper functioning of the Contest, as determined by Sponsor in its sole discretion. If terminated Sponsor may, in its sole discretion, determine the winners randomly selected from all non-suspect, eligible Submissions received up to time of such action using the  procedure outlined above. Sponsor, in its sole discretion, reserves the right to disqualify any individual it finds to be tampering with the Submission process or the operation of the Contest or to be acting in violation of the Official Rules of this or any other promotion or in an unsportsmanlike or disruptive manner and void all associated Submissions. Any attempt by any person to deliberately undermine the legitimate operation of the Contest may be a violation of criminal and civil law, and, should such an attempt be made, Sponsor reserves the right to seek damages and other remedies (including attorneys’ fees) from any such person to the fullest extent permitted by law. Sponsor’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision.

13. Limitations of Liability: Released Parties are not responsible for: (1) any incorrect or inaccurate information, whether caused by entrant, printing, typographical or other errors or by any of the equipment or programming associated with or utilized in the Contest; (2) technical failures of any kind, including, but not limited to malfunctions, interruptions, or disconnections in phone lines or network hardware or software; (3) unauthorized human intervention in any part of the Submission process or the Contest; (4) printing, typographical, technical, computer, network or human error which may occur in the administration of the Contest, the uploading, the processing or random selection of Submissions, the announcement of the prizes or in any Contest-related materials; (5) late, lost, undeliverable, damaged or stolen mail; or (6) any injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant’s participation in the Contest or receipt or use or misuse of any prize (including any travel/activity related thereto). Released Parties are not responsible for misdirected or undeliverable Submissions or for any technical problems, malfunctions of computer systems, servers, providers, hardware/software, lost or unavailable network connections or failed, incomplete, garbled or delayed computer transmission or any combination thereof. Released Parties are not responsible for any unauthorized third party use of any Submission.

14. Disputes: Except where prohibited, each entrant agrees that: (1) any and all disputes, claims and causes of action arising out of or connected with this Promotion or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by state or federal courts situated in California, (2) any and all claims, judgments and awards shall be limited to actual out-of-pocket costs incurred, but in no event attorneys’ fees; and (3) no punitive, incidental, special, consequential or other damages, including without limitation lost profits may be awarded (collectively, “Special Damages”), and (4) entrant hereby waives all rights to claim Special Damages and all rights to have such damages multiplied or increased. California State law, without reference to California’s choice of law rules, governs the Promotion and all aspects related thereto.

This Contest is in no way sponsored, endorsed or administered by, or associated with, Instagram. Information is being provided to Sponsor, not Instagram.